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Mission
The Fluid Journal is published by
the Fluid Fertilizer Foundation. The FFF is a non-profit organization
committed to researching and providing information about fluid
fertilizer technology. Since its formation, the FFF has funded over $3
million in fluid fertilizer research. We have accumulated thousands of
pages of research data. The main goal of the Fluid Journal is to
transfer this technical information into easy to read form to farmers
and dealers so they may be better informed as to the technological
advancements that the fluid fertilizer industry has achieved.
Focus
The Fluid Journal is focused on
disseminating fluid fertilizer technology to universities, dealers,
equipment manufacturers and fertilizer producers. Our editorial matter
focuses on several areas:
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To evaluate the agronomics of
fluid fertilizers in the production of maximum economic crop yields.
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To evaluate application
techniques for fluid fertilizers.
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To investigate and inform our
readers of innovative uses of fluid fertilizers under varied
cultural, pest control and water management practices.
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To evaluate the efficiencies
and conveniences of fluid fertilizer systems.
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To evaluate methods of
controlling environmental problems with fluids.
Advertising Value
Our rates are very reasonable! We
are confident that the Fluid Journal is one of the best advertising
vehicles for you because:
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We are targeting a specific
group...the fertilizer industry.
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Our editorial content is
written and edited by research scientists and industry specialists.
The magazine is very well read and retained for long periods as a
reference source. What this means to you as an advertiser is that
you have a better chance your ad will be seen and remembered!
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The high quality content of
our editorial matter will add prestige to your company and your
product when you advertise in the Fluid Journal
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Our focus is specific and
very well defined. If your product is involved in the fluid
industry...the Fluid Journal the place to be!
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Our ultimate goal is maximum
economic crop production by using fluid fertilizers. If we can help
the farmer or dealer prosper, this will help your sales as an
advertiser!
The Fluid Journal is printed four color throughout. The editorial
portion is concentrated in the center of the magazine for ease in reading.
Reprints of editorial articles are available at reasonable cost to members
and non-members. The editorial copy is copyrighted but permission to copy
is granted under the conditions stated in the magazine.
Target Market
The Fluid Journal is published
quarterly and is available to a carefully selected list of the
following:
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Registered U.S. fertilizer
dealers.
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Farm managers and crop
consultants.
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Custom fertilizer
applicators.
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Selected research
agronomists from leading agricultural universities.
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Fertilizer producers and
distributors.
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Fertilizer equipment
suppliers and manufacturers.
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Pesticide and related
chemical manufacturers or distributors.
The circulation of the Fluid
Journal is 12,750, consisting of about 8,300 fertilizer dealer
locations.
Editorial Personnel
Our contributing editors and
editorial advisory board are composed of a powerful mixture of veteran
industry businessmen along with highly qualified and prestigious
research scientists. The staff of the Fluid Journal consists of:
EDITOR:
Ned Van Buren.
MANAGING EDITORS: Bill Lohry, Chair; Ed Krysl, Dr. Julian Smith,
Harry Melton.
EDITORIAL ADVISORY BOARD: Dr. Raun Lohry, chair; Charles Adams, Dr. Alan
Blaylock, Dr. John Clapp, Dan Conroy, Erin Conza, Don Couvillion, Wayne
Crofts, Dr. Bill Easterwood, Dean Fairchild, Mercedes Gearhart, Tom Gerecke,
John Griffin, Mark Herbert, Dr. John Hickman, Donald
L. Johnson, Vatren Jurin, Dr. Robert Mikkelsen, Dr. Kim Polizotto, Carl Schauble, Lyall Smith,
Dr. Mike Stewart, Allen Sutton, Dr. Terry Tindall, Dr. Paul Tracy, Kenneth L. Washburn, Jr., Dr. Nyle Wollenhaupt,
Dr. James Woodruff, Herbert L. Woolsey.
Rates
Rate Card Number 9 -- Effective
August 1, 2005
|
SIZE |
B&W |
2-Color |
4-Color |
| Full Page |
$1,800 |
$2,200 |
$2,700 |
| 2/3 Page |
$1,200 |
$1,475 |
$1,800 |
| 1/2 Page |
$950 |
$1,400 |
$1,850 |
| 1/4 Page |
$720 |
$890 |
$1,100 |
Commissions and Discounts:
15% commission to recognized agencies on
space and color.
Net 30 days from date of invoice. Finance charge of 1.5% per month on
past due accounts.
Issue Dates and Closing
| Published
four times a year. |
| ISSUE |
AD
CLOSING DATE |
MAIL
DATE |
| Early Spring 2006 |
December 14, 2005 |
January 23, 2006 |
| Spring 2006 |
February 15, 2006 |
March 20, 2006 |
| Fall 2006 |
August 16, 2006 |
September 18, 2006 |
| Winter 2007 |
November 13, 2006 |
December 18, 2006 |
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Advertising inquiries
contact: JEFF TENANT,
Custom Publishing Farm Progress Companies
Email:
jtennant@farmprogress.com
Phone: 800-477-1737 Fax: 919-572-0923
AD CLOSING & MATERIALS INQUIRIES
CONTACT: SHARON L. BEAVER, Production Manager Fluid Journal/Farm Progress Companies
191 South Gary Avenue
Carol Stream, IL 60188
Email: sbeaver@farmprogress.com
Phone: 630-462-2272
Ϊ Fax 630-462-2924
SEND ADVERTISING MATERIALS TO:
JAN FIGUEROA, Sr. Production Assistant
Fluid Journal/Farm Progress Companies
191 South Gary Avenue
Carol Stream, IL 60188
E-mail: jfigueroa@farmprogress.com
Phone: 630-462-2907
Fax: 630-462-2924 |
