WHAT IS THE FLUID FERTILIZER FOUNDATION (FFF)?• The research and education arm of the fluid industry, a 501 (c) 3, tax deductible Foundation.• Founded in 1982 by the National Fertilizer Solutions Association. • Supported entirely by dealers, distributors and manufacturers of fluid fertilizers and equipment.• No employees.• Run by and for the industry.• The driving force in fluid market development.

HOW WILL THE FFF BENEFIT MY COMPANY? • Educational programs in support of fluid marketing, agronomics and technology. • Provides direct support for applied agricultural research with fluid fertilizers. • Publishes the quarterly "Fluid Journal", taking information directly to dealers. • Archives information on fluid formulation procedures. • Publishes the Fluid Manual, bible of fluid fertilizers. • Provides sales support information directly to the industry through the Foundation website www.fluidfertilizer.com • Organizes and presents the annual Fluid Forum, an annual review of all FFF research projects and topics of broad interest to the industry.

HOW DOES THE FOUNDATION OPERATE? • Run by a Board of Directors elected by the members. • Management by contract, no employees. • Research investment determined by a Research and Education Committee comprised ENTIRELY of industry personnel…unique in the industry. • Educational programs determined entirely by industry personnel.

WHAT HAS FFF ACCOMPLISHED IN RESEARCH? • The only organization with a mandate to provide fluid research in support of fluid sales. • FFF was formed in tough times to provide market support for fluids through research. • Pools industry resources to do collectively what can’t be done individually. • FFF has invested $3 million in research projects selected by industry personnel. • Provided the information that has helped move fluid consumption from 13 million tons in 1982 to over 20 million tons today, 40% of the market. • Supported the development of improved methods of application of UAN for higher N use efficiency. • Produced ripple effects on research at universities across U.S., Canada, Mexico, and Australia • Little fluid research until FFF provided the equipment to researchers. Fluid use now routine. • Continues key support of research in the development of fertigation for agronomic and horticultural crops. • Led the way with research support on the role of S in fluid fertilizers. • Supported research on the value of micronutrients in fluid starters. • Instigated the development of lime suspensions and their agronomic benefits. • Developed data emphasizing the flexibility of starter placement for reduced tillage crops. • Initiated and supported research on the importance of high N starters.

WHAT HAS FFF ACCOMPLISHED IN EDUCATION? • Sole source of information on marketing tools dedicated to fluids. • No other organization has the mandate to provide education on fluids and fluid use. • Sponsors continuing series of fluid fertilizer schools in cooperation with state fertilizer and ag chemical associations. • Provides training on fluid agronomics, fluid marketing and fluid technology. • Built a cadre of experienced educators available to the industry. • Takes the results of fluid fertilizer research directly to dealers and their customers via Fluid Journal. • Brings sales support info directly to dealers and growers via the Foundation website: www.fluidfertilizer.com

WHO ARE THE MEMBERS OF FFF? • The leaders in the fluid industry in Canada, the U.S., Mexico, Australia and other countries. • Dealers and distributors of fluid fertilizers; manufacturers and suppliers of related products and services; producers/suppliers of nutrient materials; interested individuals.

WHAT ARE THE COSTS OF MEMBERSHIP IN FFF? Membership is divided into 4 classes: Class 1 - Dealer/distributors, individuals Class 2 - National retail suppliers Class 3 - Manufacturers/suppliers of related products and services Class 4 - Producers/suppliers of nutrient materials Within those classes, 5 levels of membership: Platinum, gold, silver, bronze, contributors

WHY SHOULD OUR COMPANY BE A MEMBER OF FFF? • Your company is directly benefiting from FFF efforts in research and education. • Membership is an investment in the further development of your business and our industry. • FFF provides support for the shrinking base of applied agricultural research…information that you use. • FFF provides support for the continuing education of you and your employees in fluid marketing and fluid technology. • You have a direct role in shaping the future of the fluid industry. • Your company benefits from networking with researchers and industry leaders. • Industry consolidation has taken its toll on support of research and education efforts. We need your help to continue these programs!